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Perspektif : Jurnal Ekonomi dan Manajemen Universitas Bina Sarana Informatika
Published by Universitas Bina Sarana Informatika
ISSN : 14118637     EISSN : 25501178     DOI : -
Core Subject : Science, Social,
Computer Science & IT Decision Sciences, Operations Research & Management Environmental Science Social Sciences
Jurnal Perspektif pertama kali diterbitkan pada tahun 2013. Jurnal ini dimaksudkan sebagai media kajian ilmiah hasil penelitian, pemikiran dan kajian analisis kritis mengenai penelitian di Bidang Ilmu Sistem Informasi, Manajemen dan Ekonomi. Jurnal Perspektif menerbitkan 2 (dua) jurnal dalam setiap tahunnya, yaitu terbit di bulan Maret dan September. Jurnal Perspektif sebagai bagian dari semangat menyebarluaskan ilmu pengetahuan hasil dari penelitian dan pemikiran untuk pengabdian pada masyarakat luas. Situs Jurnal Perspektif menyediakan artikel-artikel jurnal untuk diunduh secara gratis. Jurnal kami adalah jurnal ilmiah nasional yang merupakan sumber referensi akademisi di bidang Ilmu Komputer dan Manajemen.
Arjuna Subject : -
Articles 14 Documents
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Search results for , issue "Vol 21, No 1 (2023): Maret 2023" : 14 Documents clear
Pengaruh Pandemi Covid-19 terhadap Fluktuasi Harga Saham dan Volume Transaksi Saham Supermarket di BEI Sari, Imelda
Perspektif : Jurnal Ekonomi dan Manajemen Akademi Bina Sarana Informatika Vol 21, No 1 (2023): Maret 2023
Publisher : www.bsi.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jp.v21i1.15075

Abstract

This study aims to determine the decline or increase in stock prices and stock transaction volume after the announcement of the arrival of Covid-19 in Indonesia. The companies studied were companies belonging to the D113 supermarket sector, consisting of AMRT, HERO, MIDI, MPPA, AND RANC. The research time is 35 days of stock transactions before March 2 2020 and 35 days of stock transactions after March 2 2020. The research approach uses quantitative analysis. This study uses secondary data, namely stock price data and stock transaction volume data. The analytical method used is multiple linear regression using SPSS, namely the Normality Test followed by the T-Test Paired Samples Test. The results of the study found that stock prices and stock transaction volume had different results. Share prices have decreased after the entry of Covid-19, but the volume of stock transactions has actually increased. Supermarket management to take steps to adjust quickly and accurately to changes that occur as a result of the government's mobility restrictions. It is hoped that the stability of sales in supermarkets will be able to increase sales so that investors want to buy shares, so that share prices rise again. Keywords: Stock Price, Stock Volume, Supermarket
Pengaruh Inflasi, Tingkat Suku Bunga, Nilai Tukar, dan Struktur Modal terhadap Return Saham Perusahaan Sektor Farmasi Mourine, Angelina; Septina, Fanny
Perspektif : Jurnal Ekonomi dan Manajemen Akademi Bina Sarana Informatika Vol 21, No 1 (2023): Maret 2023
Publisher : www.bsi.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jp.v21i1.12943

Abstract

Return is one of the factors that can motivate investors to invest. There are two factors that can affect the rate of return, there are macro and microeconomic factors This study aims to determine the effect of macroeconomic factors, such as inflation, interest rates, and exchange rates and microeconomic factors, there are capital structure on stock returns in pharmaceutical sector companies listed in Indonesia Stock Exchange for the 2015-2020 period. This research is a quantitative approach, there are calculations on the data in the form of numbers. The research sample uses pharmaceutical companies that have been listed on the IDX for the 2015-2020 period using a purposive sampling technique, obtained 48 samples of the company during the 2015-2020 period. The research is secondary data which is already available about financial reports and annual reports of pharmaceutical sector companies for the 2015-2020 period and obtained from Indonesian Stock Exchange official website. The results showed that inflation have a significant effect on stock returns, interest rates have a significant effect on stock returns, the exchange rate have no significant effect on stock returns, capital structure have no significant effect on stock returns, and company size as a control variable do not have a significant effect on stock returns in pharmaceutical companies listed on the IDX for the 2015-2020 period.Keywords : Exchange Rates, Capital Structure, Inflation, Interest Rates, Stock Returns
Hubungan Implementasi Sistem Manajemen ISO 9001-2015 terhadap Peningkatan Standar Mutu Produk Baja Tulangan di Jakarta Lestiningsih, Amin Setio; -, Sabil Sabil; -, Lukman Hakim; Widodo, Dwiyatmoko Puji
Perspektif : Jurnal Ekonomi dan Manajemen Akademi Bina Sarana Informatika Vol 21, No 1 (2023): Maret 2023
Publisher : www.bsi.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jp.v21i1.11925

Abstract

The purpose of this study was to analyze the effect of the implementation of the ISO 9001-2015 management system on improving the quality standards of bridging steel products, this research method is quantitative. Data collection through questionnaires was carried out using simple random sampling technique and the number of respondents was 539, consisting of 493 executive employees and 27 respondents who were elements of the leadership of a reinforcing steel company in Jakarta. Data processing uses SPSS version 21 and uses the help of Microsoft Excel. The results of this study conclude that there is a strong and significant relationship between the ISO 9001: 2015 Quality Management System and the Reinforcing Steel Product Quality Standards in Jakarta. Taking into account the Pearson correlation value, it can be said that the relationship between both variables are very strong and dominant. The ISO 9001: 2015 Quality Management System that is positive in this case is the desire to be appreciated in carrying out work so that it can produce Quality Standards for Reinforcing Steel Products in accordance with applicable standards. The novelty of this research is the influence of the quality management system which has a significant effect on the quality standards of steel allowances. Keywords: ISO Management System, Quality Standards
Analisis Pengaruh Kualitas Pelayanan Lintas Penyeberangan Ujung – Kamal Terhadap Loyalitas Penumpang Dewi, Riska Angga; Yenita, Yenita
Perspektif : Jurnal Ekonomi dan Manajemen Akademi Bina Sarana Informatika Vol 21, No 1 (2023): Maret 2023
Publisher : www.bsi.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jp.v21i1.15265

Abstract

The Ujung-Kamal crossing is a crossing served by Ro-Ro ships that connects Java Island with Madura Island. In its time, the Ujung-Kamal crossing was a very busy crossing, but since the opening of the SURAMADU Bridge in June 2009, the users of Ujung-Kamal crossing services have decreased dramatically and continue to experience losses. Amid the declining number of passengers at the Ujung-Kamal crossing, this study aims to analyze the effect of service quality represented by 3 variables namely comfort, safety and reliability on passenger loyalty. This research uses quantitative descriptive method with data analysis using SEM PLS 3.0 application with data collection method using Probability Sampling method. Data analysis using SEM PLS aims to measure the relationship between variables with measuring indicators and is used to measure the causal relationship between the dependent variable and the independent variable based on the hypothesis that has been made. The results showed that comfort, safety and reliability variables affect passenger satisfaction. In addition, the safety variable is stated to have an effect on passenger loyalty but comfort and reliability are stated to have no effect on passenger loyalty. Meanwhile, if through passenger satisfaction as an intervening variable, comfort and safety affect passenger loyalty but reliability has no effect. Keywords: ferry transportation, , loyalty, satisfaction.
The Investment Decisions in the Fish, Meat and Poultry Industries Using the Capital Asset Pricing Model (CAPM) Method: Period 2022 Rachman, Ana Sabrina
Perspektif : Jurnal Ekonomi dan Manajemen Akademi Bina Sarana Informatika Vol 21, No 1 (2023): Maret 2023
Publisher : www.bsi.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jp.v21i1.14860

Abstract

This journal discusses the investment decisions in the Fish, Meat, & Poultry Industries Using the Capital Asset Pricing Model (CAPM) Method. This study uses a quantitative descriptive research method using a sample of 10 stocks from companies in the Fish, Meat, & Poultry sector that are listed on the Indonesia Stock Exchange continuously in the 2022 period. This study aims to see which companies will provide the highest returns that can exceed risk-free returns among companies in the fish, meat, & poultry sector in Indonesia and only stocks that have a return value more than the CAPM return will recommended for investors investing. The results of this study is from 10 company, there are only 2 companies in the Fish, Meat, & Poultry Industries in Indonesia which has efficient shares, namely Charoen Pokphand Indonesia Tbk and Morenzo Abadi Perkasa Tbk because they have a stock return value that is greater than the CAPM return value.Keywords: Capital Asset Pricing Model (CAPM), Investment Decisions, Industries
Pengaruh Jalur Transmisi Kebijakan Moneter terhadap Inflasi di Indonesia Fitriyani, Eka; Iranto, Dicky; Dianta, Karuniana
Perspektif : Jurnal Ekonomi dan Manajemen Akademi Bina Sarana Informatika Vol 21, No 1 (2023): Maret 2023
Publisher : www.bsi.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jp.v21i1.15193

Abstract

Historically, actual inflation could not reach the inflation target, resulting in a deviation between the actual inflation and the inflation target. To overcome this problem, Bank Indonesia implemented a monetary policy transmission channel for inflation in Indonesia through the loan interest rate channel, the exchange rate channel, and the consumption credit channel. This article aims to determine the effect of the monetary policy transmission channel on inflation in Indonesia, as seen from the interest rate, exchange rate, and consumption credit channels. The research method of this article is quantitative with VAR/VECM analysis techniques. The results of the study state that (1) in the short term, interest rates on loans and consumption credit have a significant effect on the inflation rate; (2) in the long run, loan interest rates and the rupiah exchange rate have a significant effect on the inflation rate; (3) when shocks occur in loan interest rates, the rupiah exchange rate, and consumer credit, the inflation rate will respond differently; and (4) changes in interest rates on loans and consumption credit are effective in explaining variations in changes in the inflation rate. The results of this study imply that the determination of lending rates by each bank must still refer to the reference interest rate (BI7DRR), public sentiment and the volatility of the rupiah exchange rate in the short term must be the focus of consideration in the exchange rate channel, and consumption must consider the feasibility of the 5C aspect.  Keywords: Inflation, Loan Interest Rates, Rupiah Exchange Rates, Consumption Credit
Bauran Promosi Sebagai Media Komunikasi Pasca Pandemi Covid 19 pada Syuger Café Susilowati, Isnurrini Hidayat
Perspektif : Jurnal Ekonomi dan Manajemen Akademi Bina Sarana Informatika Vol 21, No 1 (2023): Maret 2023
Publisher : www.bsi.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jp.v21i1.15496

Abstract

The pandemic of Covid 19 occurred since 2020 has caused many sectors affected, such as the culinary sector, its  market not only in beverage products but also foods which are currently mostly vintage.  The concept chosen by millennials whose hobby of looking for aesthetic photo locations.  To be able to maintain and develop a culinary business, a marketing strategy is needed, especially proper promotion after the pandemic of Covid 19. Syuger Café is able to compete in carrying out the promotion mix.  The purpose of this study is to determine the marketing mix strategies of Syuger Café.  This study uses a qualitative descriptive method and quantitative by analyzing the promotion mix strategies. With the promotion mix strategy, the sales will increase in the next period. The results of the study found that Syuger Café has carried out all promotional strategies based on the promotion mix as a medium of communication to the public.  .  Sales promotions about discount programs uploaded via Instagram have become an important component of the promotional mix at Syuger Café after the Covid 19 Pandemic by informing them of competitive prices and the existence of discount promos.  Promotions from indiviuals can be more effective because marketers can touch consumers' emotions so that it is expected to expand the market and form the loyal consumer. After the marketing mix strategy is carried out, sales forecasting is carried out for the February 2023 period with results using the 3 monthly Moving Average method better than the Exponential Smoothing method. Keywords : The Promotion Mix, Communication Media, Semi Average and Exponential Smoothing.
Kreativitas Karyawan sebagai Variabel Mediasi antara Motivasi dan Kinerja Karyawan Jean Jr., C.Venus Lurekke; Ferinia, Rolyana
Perspektif : Jurnal Ekonomi dan Manajemen Akademi Bina Sarana Informatika Vol 21, No 1 (2023): Maret 2023
Publisher : www.bsi.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jp.v21i1.15520

Abstract

The optimal performance of employees is the hope of every company; in fact, employee performance still needs to be improved. This condition can be caused by employees' lack of motivation and creativity. Therefore, this study aimed to determine the extent to which employee creativity acts as an intermediary variable for employee motivation and performance variables. This study uses a quantitative method and a correlational design. The data collection technique is to use a purposive sample. The instrument used was a questionnaire that was distributed through Google Forms. This research was conducted on 73 employees at PT. Global Solutions Science. The data analysis technique used in this study is Structural Equation Modeling (SEM), and analyzed using SmartPLS. The results of this study indicate that work motivation has a moderate effect on performance, work motivation has a substantial effect on employee creativity, employee creativity has a moderate effect on performance, and motivation has a moderate effect through employee creativity on performance. This study concludes that strengthening employee creativity must be balanced with employee motivation to achieve optimal performance. Keywords: Employee Creativity, Employee Performance, Motivation
Pengaruh Keamanan, Kualitas Informasi dan Kemudahan terhadap Keputusan Pembelian Online pada Konsumen Tiktok Shop Nurmalasari, Nurmalasari; Latifah, Latifah
Perspektif : Jurnal Ekonomi dan Manajemen Akademi Bina Sarana Informatika Vol 21, No 1 (2023): Maret 2023
Publisher : www.bsi.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jp.v21i1.15285

Abstract

This study is entitled the effect of security, information quality and convenience on online purchasing decisions for tiktok shop consumers which aims to determine how security, information quality and convenience affect online purchasing decisions partially or simultaneously. The data collection method used is the simple random sampling method, namely people who have shopped at tiktokshop. Data collection using a questionnaire, namely by distributing a list of questions using Google Form to respondents randomly to tiktok users. The number of samples taken based on the responses to the incoming questionnaire responses was 148 respondents. Furthermore, the results of the respondents' responses were tabulated and tested for feasibility. The research model that will be used in this study is a regression analysis model to test the proposed hypothesis using Multiple Linear Regression techniques using the SPSS 25.0 programme. The results showed that online purchasing decisions were simultaneously and partially influenced by the variables of security, information quality and ease of tiktok shop consumers in shopping. Keywords: purchase, online, tiktok shop
Persepsi Mahasiswa Mengenai Manajemen Keuangan Pribadi Dalam Menghadapi Ancaman Resesi Ekonomi Di Indonesia Hariyani, Reni; Prasetio, Tio
Perspektif : Jurnal Ekonomi dan Manajemen Akademi Bina Sarana Informatika Vol 21, No 1 (2023): Maret 2023
Publisher : www.bsi.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jp.v21i1.15406

Abstract

The COVID-19 pandemic has triggered the threat  economic recession in Indonesia. This condition was strengthened by the increasing number unemployed and soaring prices basic goods and fuel oil. Economic growth in Indonesia is expected to show positive numbers periodically every quarter. However, people still have to be vigilant and prepare to face the threat economic recession. Including one of them, namely students in managing finances wisely and efficiently. The purpose of this research was to determine student perceptions of personal financial management in facing the threat  economic recession in Indonesia. This research method is descriptive qualitative which focuses on three indicators, namely budget preparation, emergency fund preparation, and savings measures. The population in this study were students Faculty of Economics and Business, Universitas Budi Luhur with  sample 265 respondents who were taken using a purposive sampling technique. Analysis  the data used in this study to measure student perceptions using score interpretation categories. The results of the study show that the budget preparation indicator is in the low category. The emergency fund preparation indicator is in the medium category. And for the indicator for saving action, it is in the low category. So that there is a low perception of students in preparing a budget, and they understand enough about the importance of emergency funds, but have not been able to take savings measures in the face  threat of an economic recession in Indonesia. Suggestion the students as millennial generation can improve their financial literacy by getting used to making budgets and routines saving to achieve personal financial well-being. Keywords: Perception Student, Personal Financial Management, Recession Threat.

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